- SEO for Dentists: From Print to Inbound Marketing
- SEO Packages: What to Look For in a Provider
- 8 Great Marketing Ideas from the Last 12 Months …
- 7 Innovative Marketing Ideas to Get the ROI Rolling
- Inbound Marketing Services: A 2013 Review
- 9 Kick-Ass Email Newsletters
- 5 Examples of Great Inbound Marketing
- Everything you need to know about Google Authorship
- Six Email Marketing Mistakes You’re Making, and How to Fix Them
- How Much Does a Website Cost?
Category Archives: Improve Site Conversion
In January of 2011, Shebang developed a website with Dr. John Stone, DDS, a leading Ft. Lauderdale dentist and prosthodontist. At the time, Dr. Stone’s office was advertising in the local phone book and the phone book also managed their pay-per-click campaigns (Google AdWords).
Create a great call to action by being noticeable, showing a clear path and repeating your appeal. Use presumptive language and test variants to increase conversion.
76% of top performers utilize lead nurturing for their marketing campaigns. And focused nurturing shows significant time and cost savings.
Did you know that 97% of consumers use on-line searches to research local services? Having a healthy on-line presence is a necessity for growing a dental practice, but how do you improve your practice’s on-line search results with focused SEO for dentists? 1. Submit your URL Once you have a website, submit the address to […]
Many small businesses make the big mistake of sending traffic to their home page and assuming customers will discover promotions and services by exploring their website. According to MarketingSherpa’s Landing Page Handbook (2nd edition), 44% of clicks for B2B companies are directed to the business’ homepage, not a special landing page. For the most part, this […]
These are all hand-picked books that provide great insight into online marketing, from learning the ropes of SEO to making sure you are doing the best to market on major social media networks.
Many small businesses have little or no budget to advertise through traditional means like print and radio ads, phone book advertisements or direct mail. The good news is, businesses can use internet marketing techniques that present a greater return on their investment if they have an effective, search engine optimized website and focus on driving traffic […]
If you are considering a website redesign, this Ebook reviews the best (and worst) motivations for a redesign. It includes checklists for your landing pages and assets and walks you through the 7 steps to make your site a success.
The tough questions you should ask when considering a web development company to build your website.
Although you may not have heard of it before, Google’s Website Optimizer is a great free multivariate testing tool for improving conversion.
We’ll help you connect to potential customers with an engaging, creative website design. Then we’ll work together to drive traffic to your site with inbound marketing: SEO, blogging, landing page creation and social media services. Finally, you can close the loop by converting visitors to leads and qualified leads to trackable sales.