About the author

Asa Shatkin is founder and creative director of Shebang Internet Marketing Group, responsible for the development of inbound marketing focused websites and campaigns. Previously Asa was designer and creative director for Bluegreen Resorts, Ashford.com and Diamond.com, managing online development, content and marketing. Asa is a regular blogger for "The Marketing Blog" and contributes articles that focus on effective internet marketing. Connect on LinkedIn

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